IKEA APP Redesign
In order to adapt to a wider range of consumer groups and to stimulate online consumption during the pandemic and open the gap with similar competitive products, there is room for visual improvement in the details section of the IKEA app. The new style can enhance the brand tone and strengthen the user's brand mind by redefining the colour. At the same time, the layout function is reconstructed to rationalise the layout function. At the same time, the layout is reconstructed to make it more easily navigated.

